WordPress statistics 2025 show that the platform remains the most dominant content management system in the world. It powers a wide range of websites, including blogs, online stores, media outlets, and business platforms of every size.

For developers, agencies, and businesses, understanding WordPress market share 2025 and how usage patterns are shifting is essential. These insights help in making informed decisions about design practices, hosting environments, and future development work.

In this blog, we'll cover the most recent WordPress statistics 2025, including global adoption rates, plugin and theme usage, and real trends across regions and industries.

WordPress in 2025: A Quick Snapshot

Total websites powered by WordPress

WordPress statistics 2025 report that 43.4 % to 43.6 % of all websites worldwide run on WordPress. Depending on which source you read, that equates to roughly 529–535 million websites using the platform.

Comparison with other CMS platforms

When focusing on websites that use a known content management system, WordPress holds an even stronger position. It captures 61–62.7 % of CMS-based sites, with its nearest competitors Shopify, Wix, and Squarespace, each holding between 3–7 %

Breaking it down:

  • Shopify: ~4.6–6.7 %
  • Wix: ~4–5.4 %
  • Squarespace: ~3–3.3 %
  • Joomla and Drupal: each around 1–2 %

Usage by region or industry

Although specific breakdowns by region or industry are not summarized in one dataset, we can infer some patterns from the global usage:

  • North America and Europe both break into high adoption, accounting for nearly half of all WordPress sites.
  • When it comes to industry, WordPress is the go-to platform for blogs, small businesses, media publishers, and growing eCommerce sites, especially those powered by WooCommerce.

WordPress Market Share in 2025

According to the latest WordPress statistics 2025, the platform holds a global CMS market share of approximately 62.7% among websites using a content management system. This figure has remained relatively stable compared to the past two years, indicating continued dominance and long-term trust in the WordPress ecosystem.

When looking at WordPress market share 2025 in context, the numbers reflect consistent leadership:

  • In 2021, WordPress held around 39% of all websites
  • In 2023, the share climbed to 42.9%
  • As of mid-2025, the figure is at 43.4% across all websites and over 62% in CMS-specific usage

This slow but steady climb highlights the platform's strong position across both technical and non-technical user bases.

So, why does WordPress continue to lead?

The reasons are practical:

  • A vast ecosystem of plugins, themes, and tools
  • Easy access to freelancers and any WordPress website development company
  • Compatibility with modern technologies, including headless frameworks and third-party integrations

More importantly, updates in recent versions have focused on user experience, performance, and accessibility. These improvements have helped maintain WordPress's popularity across industries, especially in sectors that rely heavily on scalable content, such as publishing, e-commerce, and education.

For those involved in WordPress website design and development, this ongoing dominance means the platform is still the safest and most strategic bet for client projects, personal brands, or even product sites in 2025.

Key Usage Statistics

In 2025, the WordPress ecosystem will have grown significantly. According to current estimates, there are between 529 and 535 million active WordPress websites, which make up more than 43% of all websites on the internet. These figures show the platform's size as well as its continued significance in the development of the contemporary web.

WordPress.com versus WordPress.org

The majority of developers, agencies, and business owners still favor WordPress' self-hosted version, which is accessible via WordPress.org. It provides access to thousands of plugins and themes, complete control, and customization. However, WordPress.com, which offers a hosted version with fewer customization options and a simpler setup, continues to serve a sizable user base, particularly among smaller websites and personal bloggers.

WordPress.org powers about two-thirds of all WordPress websites, with WordPress.com powering the other third. The self-hosted option is preferred due to its adaptability, superior plugin support, and appropriateness for designing and developing business-grade WordPress websites.

Use of Plugins and Themes

With new entries being added every day, the WordPress plugin directory has surpassed 60,000 entries. Installs are still dominated by plugins like Yoast SEO, Elementor, WPForms, and WooCommerce. The top 20 plugins collectively have over 250 million active installations on WordPress websites.

More than 10,000 free themes are available on WordPress.org, and thousands more can be purchased directly from developers or through marketplaces like ThemeForest. Among the most popular themes in both general and business use cases are Astra, Hello, Kadence, and Blocksy.

This expansion shows how simple it is now for users and WordPress website development companies to create customized websites using functional plugins and reusable design blocks without having to start from scratch.

Adoption of Block Editors and Gutenberg

The WordPress experience now fully incorporates the Gutenberg block editor. Since its introduction in version 5.0, the block editor has advanced considerably, and by 2025, over 50% of active websites either use it alone or in conjunction with other site editing tools.

The majority of newly developed themes in the ecosystem support Gutenberg natively, and block-based themes have become more popular. Because of the block editor's improved performance, cleaner code output, and wider compatibility, many users who previously relied on third-party page builders have begun switching.

The block editor is becoming the new norm for WordPress website designers and developers, whether they are independent contractors or part of larger teams. With every release of the editor, new features and patterns are added, and this adoption keeps growing.

Plugin & Theme Ecosystem in 2025

The 2025 Plugin and Theme Ecosystem

One of WordPress's greatest advantages has always been its ecosystem of plugins and themes. By 2025, this section of the platform will have improved support for contemporary design workflows, stronger marketplaces, and more sophisticated tools.

Top Themes and Plugins

More than 60,000 active plugins, ranging from simple form builders to complete eCommerce suites, are currently available in the WordPress plugin repository. These days, some of the most popular plugins are:

  • For on-page SEO optimization, Yoast SEO remains the preferred option.
  • Over 40% of online stores are powered by WooCommerce.
  • People who want drag-and-drop functionality frequently use Elementor.
  • WPForms is a popular option for survey and contact forms.
  • Wordfence Security, Advanced Custom Fields, and Rank Math are still crucial tools.

Lightweight and adaptable themes top the theme charts. Particularly well-liked by agencies and independent contractors are Astra, Kadence, GeneratePress, and Blocksy. These themes are perfect for designing and developing contemporary WordPress websites because they provide deep integration with the block editor and are performance-optimized.

Growth in Marketplaces and Premium Tools

The popularity of premium tools is still growing for both themes and plugins. Both product listings and buyer demand have steadily increased on marketplaces such as ThemeForest, TemplateMonster, and CodeCanyon.

In 2025, buyers seek out tools that are well-supported, lightweight, and compatible with the block editor. Tools with low-code configuration options, prebuilt layouts, and setup wizards have a higher chance of success.

To expedite client work, many WordPress website development companies now build their private plugin libraries and block collections. As a result, there is now more emphasis on customized solutions and less dependence on generic themes.

Customization and User Experience Trends

The transition from traditional custom coding to modular site building is one of the most obvious trends. Block-based patterns, reusable design sections, and custom global styles are being used by developers and designers in place of writing PHP templates and functions for each project.

Building scalable, consistent websites without clogging the backend is made simpler with this method. It also enhances site visitors' front-end experience when combined with lighter plugins and faster themes!

Designers are setting priorities:

  • Unconventional accessibility
  • Clear spacing and typefaces
  • Uniformity of appearance across devices
  • Configurations for theme.json to make edits easier

Therefore, in 2025, the leading tools are those that facilitate easy customization without sacrificing performance. This represents a significant departure from previous methods and directly relates to the changing standards in the development and design of WordPress websites.

WordPress for Business: Uptake & Applications

WordPress is still the best option for companies of all sizes in 2025. Because of its extensive plugin support, flexibility, and low setup costs, startups and SMEs are still using it. Bigger businesses are also spending money on customized builds, frequently utilizing them as a content layer for platforms with a lot of traffic or as a headless CMS.

Use in Startups, SMEs, and Businesses

For MVPs, content-driven websites, and quick deployment, startups favor WordPress. It is used by many small and medium-sized businesses for complete websites that have integrated CRM and marketing tools. Enterprise adoption is increasing in media, publishing, and education, where multilingual support and content workflows are critical.

A WordPress website development company frequently supports this growth by providing customized solutions that meet various business sizes and technical needs.

eCommerce Trends and WooCommerce Growth

More than 43% of all eCommerce websites worldwide are powered by WooCommerce. WordPress adoption is still increasing, particularly among regional brands, service providers, and small retailers, according to 2025 statistics. Faster checkout times, multi-vendor support, and mobile-first shopping are becoming more and more important.

Combining Digital Marketing Tools

Deeper integration with digital marketing platforms is now a part of WordPress website design and development. Popular plugins are directly integrated with tools like Google Analytics 4, HubSpot, and Mailchimp to facilitate A/B testing, lead generation, and tracking. These features give companies complete control over their websites while streamlining their marketing.

Community & Ecosystem Growth

More than 18,000 people are actively contributing to WordPress as of 2025, covering code, documentation, translation, accessibility, and support. Through Make WordPress teams, these people work together to enhance everything from editorial tools to performance. Contributions are made by teams, individuals, and freelancers working for all of the major WordPress website development companies worldwide.

Things Like Meetups and WordCamps

Local meetups and WordCamps are back in full force. In 2025, over 120 WordCamps are planned worldwide, with both hybrid and in-person formats becoming more and more popular. Onboarding new developers, educating agencies, and exhibiting advancements in WordPress website design and development are all made possible by community-led events. Local networking and candid conversations are still facilitated by smaller gatherings!

The Open-Source Culture's Effect

WordPress's greatest strength is still its open-source architecture. It promotes openness, information exchange, and quick iterations. WordPress allows users complete control over their code and content, in contrast to closed platforms. A thriving ecosystem of theme developers, plugin authors, and entrepreneurs who depend on a robust yet free foundation to construct their goods and services is supported by this structure.

Top Trends in WordPress Website Development

WordPress website development 2025 is influenced by performance, flexibility, and contemporary tools, like:

AI Integration, Complete Site Editing, and Headless WordPress

With the majority of themes supporting global styles and block-based design, full site editing is now a standard feature. AI tools are starting to appear in plugins to help with SEO, layout recommendations, and content. Adoption of headless WordPress is growing, particularly for enterprise and performance-focused projects that use Next.js and other frameworks.

Essential Web Functions, Efficiency, and Safety

Plugins and themes now automatically conform to Core Web Vitals standards. Common objectives include cleaner scripts, faster load times, and better mobile user experience. These days, security tools provide smooth updates, real-time monitoring, and automated hardening. These elements are essential to any contemporary WordPress website development company.

Trends in Design and UX

In 2025, design will prioritize clear visual hierarchy, mobile-first architecture, and simple layouts. Design coherence between blocks is maintained with the aid of tools such as theme.json. Global styling and reusable block patterns speed up the WordPress website design and development process.

Bottomline

With over 43% of the internet running on WordPress and over 62% of the market share among content-managed sites, the platform's continued dominance in the CMS space is confirmed by the WordPress statistics 2025. Its adaptability, extensive ecosystem of plugins and themes, and robust community support have all contributed to its continued success.

Areas like WooCommerce, Full Site Editing, and headless WordPress have all experienced steady growth. While emerging trends in AI, mobile optimization, and performance standards are influencing the next wave of WordPress website design and development, developers and businesses still rely on reliable tools.

In the future, WordPress is probably going to prioritize better support for multilingual and enterprise requirements, quicker editing experiences, and deeper integration with contemporary technologies. With a track record of growth and adaptability, the platform continues to be a viable option for users, agencies, and any WordPress website development company!